Meta
Nihad Erigat Peavler is a seasoned Business Affairs Manager with extensive experience across prominent companies in the media and advertising sectors. Currently at Meta since October 2024, Peavler previously served as the Business Affairs Lead at Airbnb, overseeing significant campaigns in both the US and international markets. Earlier roles include Business Affairs Manager positions at Meta’s Reality Labs, Airbnb’s Marketing Ops, and Facebook’s Creative X. Peavler's background also includes senior management positions at BBDO San Francisco and Butler, Shine, Stern & Partners, where learned expertise encompassed talent negotiations, licensing, and compliance for high-profile clients such as Chevrolet, Google, and McDonald's. With a B.S. in Television/Radio/Film from the S.I. Newhouse School of Public Communications at Syracuse University, Nihad Erigat Peavler brings a comprehensive skill set to business affairs within the media industry.
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Meta
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Meta’s mission is to give people the power to build community and bring the world closer together. Formerly known as Facebook, Meta is now the parent company of Facebook, WhatsApp, Instagram, Messenger, and Reality Labs. Billions of users around the world use Meta apps and products to connect with others, find communities, and grow businesses. Facebook was founded in 2004, initially as a community for colleges and universities. It has since grown into a global platform with features including the News Feed, Stories, Groups, Watch, Marketplace, Reels, Dating, all aimed at helping people share life's moments and discuss what's happening, nurture and build relationships, discover and connect to interests, and create economic opportunity. Instagram was acquired by Facebook in 2012. Instagram Feed, Stories, Reels, Video, Live, Shops, and messaging are places where people and creators can express themselves and push culture forward through photos, video, and private messaging, and connect with and shop from their favorite businesses. Meta has two messaging apps: Messenger and WhatApp. Messenger allows chat, audio and video calls, and Rooms, while WhatsApp is best known as a secure messaging application facilitating private communication. More recently, Meta has moved into the augmented virtual reality space with Reality Labs. Meta Quest lets people defydistance with cutting-edge VR hardware, software, and content. Facebook Portal video calling devices help friends and families stay connected andshare the moments that matter in meaningful ways.