Meta
Yu Huang is a Senior Staff Software Engineer and Engineering Lead at Meta, where responsibilities include leading the vision and strategy for the Facebook App ads experience and driving innovation in personalization and GenAI/LLM empowered ads. Yu has successfully overseen the development of video advertiser products, contributing to the creation of the billion-dollar Video Creation Kit within one year. Additionally, Yu has tech-led multiple features for Facebook Events, enhancing its user engagement to over 600 million monthly active users. Prior experience includes roles at Yahoo! as a Software Development Engineer, Huawei as a Software Engineer Intern, and HSBC as a Software Engineer. Yu holds a Master’s degree in Computer Science from Columbia Engineering.
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Meta
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Meta’s mission is to give people the power to build community and bring the world closer together. Formerly known as Facebook, Meta is now the parent company of Facebook, WhatsApp, Instagram, Messenger, and Reality Labs. Billions of users around the world use Meta apps and products to connect with others, find communities, and grow businesses. Facebook was founded in 2004, initially as a community for colleges and universities. It has since grown into a global platform with features including the News Feed, Stories, Groups, Watch, Marketplace, Reels, Dating, all aimed at helping people share life's moments and discuss what's happening, nurture and build relationships, discover and connect to interests, and create economic opportunity. Instagram was acquired by Facebook in 2012. Instagram Feed, Stories, Reels, Video, Live, Shops, and messaging are places where people and creators can express themselves and push culture forward through photos, video, and private messaging, and connect with and shop from their favorite businesses. Meta has two messaging apps: Messenger and WhatApp. Messenger allows chat, audio and video calls, and Rooms, while WhatsApp is best known as a secure messaging application facilitating private communication. More recently, Meta has moved into the augmented virtual reality space with Reality Labs. Meta Quest lets people defydistance with cutting-edge VR hardware, software, and content. Facebook Portal video calling devices help friends and families stay connected andshare the moments that matter in meaningful ways.