Dan Wilfand

Dan Wilfand is a seasoned sales professional with extensive experience in the natural food and beverage industry. Currently serving as Sr. Director of Sales at Mezcla since November 2023, Dan previously held roles including Director of Sales at SpudLove Snacks and National Account Manager at Bragg Live Food Products, LLC. With a strong background in territory management and brand growth, Dan has a proven track record of enhancing sales performance and expanding distribution for notable brands such as Suja and Bhakti Chai. Dan's career also includes roles at Preferred Brands International, Presence Marketing, and Earth Friendly Products, where achievements include becoming the top field sales merchandiser nationally for Suja. Dan holds a degree in Business Marketing from Colorado State University, awarded in 2013.