Joe Wang

Joe Wang is an experienced professional in the sports marketing and digital consulting industries, currently serving as Senior Director and Head of Sports Marketing Industry at Miaozhen Systems since November 2018. In this role, Joe Wang advises various brands on sports marketing strategies, focusing on data asset development and digital commercialization. Expertise includes data integration and analysis to support consumer behavior insights, as well as managing key client relationships in the East China region. Prior to this, Joe Wang held positions at LITTLE ONDINE as Oversea Market Director, at 精硕科技 as Associate Business Director and Business Manager, at CIC as Associate Research and Consultant Manager, and at Primary Insight, LLC as Associate. Joe Wang holds a Master’s degree in Marketing from Royal Holloway, University of London and a Bachelor’s degree in Marketing from Donghua University.