Michelin
David Wetton is a seasoned CRM Change Manager with a background in sales, marketing, and business intelligence. With experience in various companies like Michelin, CG Power, and Alstom Grid, David has a proven track record of successfully implementing CRM systems, improving sales KPIs, and leading market assessments. David's expertise in commercial action planning and business strategy alignment has contributed to the growth and success of the companies David has worked for. David's educational background includes a Post Graduate Dip IDM in Direct and Interactive Marketing from The Manchester Metropolitan University.
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Michelin
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Michelin, the leading tire company, is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tires and services for every type of vehicle, including airplanes, automobiles, bicycles/motorcycles, earthmovers, farm equipment and trucks. Headquartered in Clermont-Ferrand, France, Michelin is present in more than 170 countries, has 111,200 employees and operates 67 production plants in 17 different countries.