Yasha Qamar

Yasha Qamar is a Junior CRM Manager at MILES since October 2023, specializing in global ad-hoc communications, CRM automation with Braze, and leveraging marketing intelligence to enhance customer engagement and loyalty. Previously, as a CRM Working Student at JLL Technologies, Yasha contributed to a significant increase in website traffic and lead generation while supporting sales development and customer success. Experience as a Social Media Strategist at PAN Emirates yielded a notable rise in social media engagement and follower count through effective content strategies and influencer collaborations. Earlier roles include an Integrated Marketing Communications Internship at The Coca-Cola Company and leadership positions in Model United Nations, showcasing strong communication and diplomatic skills. Yasha holds a Master's in International Marketing from Technische Hochschule Nürnberg Georg Simon Ohm and a BA Honours in International Business Management from Heriot-Watt University.