Mindware
Teddy Sara is a skilled professional with extensive experience in IT strategy, business development, and product management across various sectors. Currently serving as the Global IT Strategy & Systems Director at Mindware since May 2020, Teddy previously held significant positions at STC, where responsibilities included overseeing the relaunch of MENA Gateway and establishing the first international Internet Exchange in Jeddah. Teddy has also worked as a Technology & Business Consultant, contributed to creating the datamena ecosystem at du, and held various roles in product marketing and technical management at companies such as Etisalat, eHosting DataFort, Innovance Networks, Tellium, and Nortel Networks. Education includes a Bachelor of Engineering in Electrical Engineering from UQTR.
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Mindware
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As the leading distributor of top-quality IT products in the Middle East and Africa, Mindware's extensive portfolio includes leading global brands reaching out to over 4,000 resellers across more than 25 countries. Mindware’s comprehensive offering includes a selection of networking, security, and storage leading brands such as Citrix, Dell Technologies, Juniper, Microsoft, McAfee, and Veritas. As part of its VAD methodology, Mindware also offers supplementary value added services to its reselling partners including pre-sales consultancy, implementation services, local technical support, marketing enablement tools, and multiple channel-enabling programs. Part of the Midis Group and headquartered in Dubai – UAE since 1991, Mindware has been uncompromisingly serving its customers for more than quarter-century of successful presence in MEA. The distributor has been persistently expressing its dynamism by effectively aligning itself with its vendor strategies, reseller needs and prompt adaptation to the ever-changing IT market landscape. Mindware's culture has grown out of the understanding that customers are their primary concern. Through strategic partnerships, Mindware is able to concentrate on bringing effective solutions to the market. Mindware's focus on personal service, competitive pricing and fast delivery is paramount. With logistic centers in the UAE, KSA, Kuwait and Qatar, they offer value added distribution to all the channels they serve.