Misr Digital Innovation (MDI)
Ismail Zohdy is an experienced professional in the fields of analytics, digital products, and software engineering, currently serving as the Head of Analytics & Market Research - Digital at Misr Digital Innovation (MDI) since June 2019. In this role, Ismail designs analytics models and builds recommendation systems aimed at enhancing customer engagement and lifetime value. Prior to MDI, Ismail held various key positions at Vodafone, where responsibilities included managing digital solutions and marketing for enterprise customers, contributing to digital transformations, and leading product development teams. Ismail's extensive background in software development dates back to roles such as Senior Software Engineer at BreadCrumbs Studio and Co-Founder/Tech Lead at Abblications Mobile Apps Studio. Ismail holds a Bachelor's degree in Information Technology & Systems from Cairo University.
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Misr Digital Innovation (MDI)
MDI was established in 2020 as the company responsible for launching the 1st digital native bank in Egypt. The digital bank aims to create innovative solutions tailored to serve the needs of the banking customers in Egypt. Our main goal is to create a positive customer experience through the differentiated journey that our customers live while using the digital bank. Our Drive: We use our drive and commitment to energise, engage and inspire others, upholding the highest standards of work ethic, honesty and morality.