Marketing Management Analytics
Niveda Krishnan is a Senior Manager at MMA (Marketing Management Analytics) since September 2021, recognized as a People Deal Shoutouts Award Winner. Previously, Niveda served as an Analytics Manager at Gain Theory, where notable achievements included being named a Culture Champion and a Shooting Star, alongside receiving the Employee of the Quarter award in 2018 and speaking at a national conference. Niveda has expertise in building econometric models, data analysis, and visualization, using tools such as R, Python, Alteryx, SQL, and Excel. Educational qualifications include a Master of Science in Business Analytics from the University of St. Thomas, an MBA in Marketing from Hamline University, and a Bachelor of Engineering in Computer Science from Anna University Chennai. Additional experience encompasses roles as a Global Mentor at Hamline University and a Software Engineer at Renault Nissan Technology and Business Centre India.
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Marketing Management Analytics
Ipsos MMA is committed to enabling our clients to achieve significant brand and marketplace advantages by synergistically leveraging unified marketing & commercial measurement and optimization services, data management platform, software and consulting to drive consistent, incremental value that grows our clients’ revenue and operating profits. Visit us at www.mma.com.