Kevin Bell II

Kevin Bell II is an experienced marketing professional currently working in Performance Marketing at Mochi Health since April 2024. Prior to this role, Kevin served as Director of Growth Marketing at Dayforward from April 2021 to December 2023, where achievements included a 10% increase in lead qualification through new CRM funnels and a 75% decrease in paid social cost per lead by leveraging influencers for targeted video ads. Previous positions include Senior Marketing Manager at Dayforward, where Kevin executed comprehensive marketing plans, and Senior Performance Marketing Manager at Spin, where management of multi-million-dollar budgets and the expansion of Google UAC campaigns were key responsibilities. Kevin began a career in Search Engine Marketing as a Manager at Ethos, successfully decreasing CPA by 33% through strategic campaign analysis. Kevin holds a degree in Business Administration and Management from Western Michigan University.