MODO
Federico Barallobre is an accomplished marketing and insights professional with extensive experience across multiple industries. Currently serving as Co-Chair for MMA Global in Argentina and Chief Marketing Officer at MODO, Federico has previously held key roles in organizations such as YPF, Anheuser-Busch InBev, and PepsiCo. With a Bachelor’s degree in Business Administration from the University of Buenos Aires and a postgraduate degree in Marketing from Pontificia Universidad Católica Argentina, Federico's expertise spans customer experience, market research, and strategic innovation. Significant achievements include overseeing the YPF ServiClub loyalty program and driving brand transformation initiatives for Quilmes and Brahma at Anheuser-Busch InBev.
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MODO
MODO es un producto de Play Digital S.A., una compañía independiente cuyos accionistas son la gran mayoría de bancos públicos y privados de la Argentina. Ofrece tres servicios: envío de dinero, solicitud de dinero y pago con código QR. Pagar con MODO es más seguro, práctico y conveniente. ¡El nuevo MODO de enviar, pedir y pagar!