Motom
Teddi Welch is an accomplished media professional with extensive experience in editorial and brand success roles. Currently serving as the Director of Creator & Brand Success and Editorial Director at Motom since September 2020, Teddi has previously held positions such as Managing Editor at Yolla Media and Editor at Alloy.com during time at DEFY Media. Additional experience includes contributions as a video production intern at The Culture Trip and as an assistant box office manager at the Hudson Valley Shakespeare Festival. Teddi holds a Bachelor’s Degree in Media Studies from the University of San Francisco and has also pursued studies at The American University of Paris. Early career roles include various positions in customer service and as a game day ticket assistant.
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Motom
Motom empowers brands and retailers to transform creator and affiliate partnerships into sustainable revenue streams with Anchor, the industry-leading, brand-exclusive creator storefront and attribution platform. Developed by seasoned retail and social commerce experts, Anchor is trusted by top retailers like Macy’s, Bloomingdale’s, Walmart, and Chewy, as well as direct-to-consumer brands such as J.McLaughlin, Forever 21, Free People, and EmerginC. Key features of Anchor include: • Auto-generated, creator-curated, and brand-exclusive storefronts • Full-funnel creator and product-level performance data • Turnkey, scalable solutions that are easy for both brands and creators • An ambassador application platform built for growth • Integration with all affiliate networks • First-party customer data capture capabilities • Honey-proof discount code integration • Creator managed services, from onboarding to paid campaigns As third-party commerce platforms like TikTok Shop, Amazon, LTK, and ShopMy dominate, direct-to-consumer brands and retailers need their own social commerce solution to thrive in the creator economy. Creator storefronts significantly streamline the customer journey, increasing creator conversion rates by 3x to 12x. Visit company.motom.me/anchor to book a demo.