Betty Seifu

Betty Seifu is a seasoned marketing professional with extensive experience in product marketing and management. Currently serving as a Senior Product Marketing Manager at Movable Ink since April 2022, Betty has previously held roles ranging from Product Marketing Analyst to Product Marketing Manager at Aprimo from September 2018 to April 2022, successfully contributing to sales opportunities worth over $1.5 million. Betty's career also includes roles as a Product Manager at Allied Solutions LLC and an Assistant Media Buyer at Geometry Global, where strategic media recommendations were developed for multinational clients. Earlier experiences include internships in digital marketing and communications at organizations like Simon Property Group and Huntington National Bank while completing a Bachelor of Science in Marketing from Butler University in 2015.