James Bicknell

Multiply Media Group (MMG) is an Out-of-Home media powerhouse driving performance and innovation across the sector. Our ambition is limitless, but our approach is precise. We invest in high-potential media assets, catalyse growth with innovation, and create synergy across our portfolio through strategic investment and smart leadership. Headquartered in Dubai in the UAE and structured for global scale, MMG unites the region’s most impactful OOH networks under one future-focused entity. Part of Multiply Group, MMG is committed to delivering innovation, efficiency, and long-term value. We call this "Exponential Potential" and it is embedded in how we think, build, and grow. MMG provides the clarity required to lead meaningful transformation in the industry. Through targeted investment in technology and talent, we develop future-ready products and services—anticipating client needs before they emerge. By aligning capabilities across the group, we multiply impact and accelerate sustained growth. More impact. More innovation. Greater momentum. That’s MMG.