Tony Waygood

Tony Waygood currently serves as the Head of Customer Insight at Naked Wines since August 2022. Prior to this role, Waygood was the Customer Journey Insights Manager at Amazon from August 2019 to August 2022. Earlier experience includes serving as the Group Insights Manager at New Look from March 2018 to August 2019, and as an Account Director at Kantar Millward Brown from March 2015 to February 2018. Waygood began a career at Kantar Worldpanel, progressing from Graduate to Account Manager from September 2009 to February 2015. Educational qualifications include a WSET Level 2 Award in Wines from the Wine & Spirit Education Trust and a BA Hons in Business Studies with Marketing from Bournemouth University.