Xanthe Hsu

Xanthe Hsu is a seasoned marketing professional with extensive experience in digital demand generation and growth marketing. Currently serving as a Digital Demand Marketer at Nava Benefits since April 2024, Xanthe previously held the position of Senior Growth Marketer at Devo, a Series F cybersecurity software company, from January 2020 to March 2024, where responsibilities included leading global paid media programs across various platforms. Prior experience includes roles as a Senior Marketing Specialist and Growth Marketer at the Advanced Continuing Education Association, which involved email marketing automation and A/B testing, as well as conducting market research at Harvard Innovation Labs. Xanthe's academic background includes a Master of Arts in Integrated Marketing Communication from Emerson College and a Bachelor of Science in Public Health from Taipei Medical University.