Yurena Garcia-Hevia

Yurena Garcia-Hevia is currently a Product Manager at Nava. Prior to that, they were the Head of Product at Latinas in Tech from March 2016 to May 2021. Yurena led the digital strategy that grew Latinas in Tech's membership from 50 to 13000 members in 4 years, 10 of them in the last year. Yurena was also responsible for launching a premium subscription for employers to promote their engagement with Latina candidates, which grew in revenue at a 50% rate during the first six months.

Yurena has also been responsible for leading the digital strategy for LTX Fest 2020, the largest gathering of Latinx in tech. The event achieved a +400% attendee growth compared to the preview edition. Yurena has built and managed a remote team of web development, UX design, and customer support throughout their career.

Yurena Garcia-Hevia attended Universidad de La Laguna where they studied computer engineering and technical engineering in computer science. Yurena then went on to complete a certification from LinkedIn in How to Fix Bad Agile, Product Management: Building a Product Roadmap, and Leading and Working in Teams. Yurena also holds a certification from DeepLearning.AI in AI For Everyone.