NBA
Robin Dally currently serves as Vice President of Marketing Solutions at the NBA, leading the Strategic Marketing team since June 2010. Prior to this role, Dally held the position of SVP/Group Director at Momentum Worldwide, managing Verizon's event strategies from August 2009 to June 2010. Earlier experience includes Vice President roles at GMR Marketing, focusing on sports marketing integration and business development, and at the NFL, directing global sponsorships from 1997 to 2004. Dally also served as Director of Corporate Marketing for the Seattle Mariners and held the position of Marketing Manager at Seafair. Dally holds a Bachelor of Arts degree in Journalism from Pacific Lutheran University.
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NBA
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The NBA is a global sports and media business built around three professional sports leagues: the National Basketball Association, the Women’s National Basketball Association and the NBA G League. The league has established a major international presence with games and programming in 215 countries and territories in 49 languages, and NBA merchandise for sale in more than 125,000 stores in 100 countries on 6 continents. NBA rosters at the start of the 2016-17 season featured a record 113 international players from 41 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, NBA App and NBA LEAGUE PASS. The NBA has created one of the largest social media communities in the world, with more than 1.3 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.