Netprofiler
Cathrin van Waveren has a diverse work experience in the field of marketing and operations. Cathrin started their career as an intern and junior marketing associate at ING Real Estate Development in 2006, followed by a bachelor thesis at ING Real Estate Investment Management in 2007. In 2009, they worked as a student assistant at Vrije Universiteit Amsterdam.
From 2010 to 2013, Cathrin served as a Marketing Associate at RBS Markets & International Banking, where they were responsible for developing and executing marketing campaigns for structured retail investor products in Benelux.
In 2013, they joined ClickValue as a Managing Consultant in Online Marketing. Cathrin held this position until 2019, gaining expertise in managing online marketing strategies and campaigns.
In 2019, Cathrin became a Managing Consultant in Online Marketing at Netprofiler. Cathrin later transitioned to the role of Director of Operations within the LevelUp Group, a department at Netprofiler. Cathrin also held the same role at Leadscope - B2B online marketing, starting in 2020.
With a strong background in marketing and operations, Cathrin has demonstrated their ability to execute and optimize multi-channel campaigns while leading teams and operations.
Cathrin van Waveren holds a Bachelor's degree in Marketing from the Amsterdam University of Applied Sciences. Cathrin further pursued their education at the Vrije Universiteit Amsterdam (VU Amsterdam) and completed a Master of Science in Marketing.
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Netprofiler
Netprofiler is een snelgroeiend bedrijf in de online marketing en heeft momenteel 60 specialisten in dienst die werken vanuit het kantoor in Amsterdam. We streven er naar om de online resultaten van onze klanten te verdubbelen. Om dit te bereiken bieden we de volgende diensten: 1.Website traffic genereren (Google AdWords / SEA, Zoekmachine optimalisatie / SEO, Workshops, Long Tail campagnes, linkbuilding, social media advertising, RTB, display advertising, email marketing), 2. Web analytics (pakket selectie, implementatie tools, rapportage en dashboard ontwikkeling, detachering, interpretatie, analyse en workshops/trainingen), 3. Usability & Conversie optimalisatie (Expert analyse, usability onderzoek, eyetrackting onderzoek, online enquetes, eyetracking, AB & multivariate testen, conversie audits), 4. Interim Support (detacheren van web analisten, usability experts en search marketeers) Netprofiler is partner van alle belangrijkse leveranciers op het gebied van web analytics zoals Google Analytics, Adobe Online Marketing Suite (Omniture), Webtrends en Comscore Digital AnalytiX (Nedstat). Daarnaast is Netprofiler Google Conversion Professional. Netprofiler is voor het 3e jaar op rij door de lezers van Emerce verkozen tot beste web analytics bureau van NL. Daarnaast hebben we recent de zoekmachine marketing award De Speld gewonnen waarbij 12 andere search cases (w.o. Bol.com) verslagen werden.