New Balance
Sofia Bulman has over two decades of experience in sales and operations within the sports apparel industry. Currently serving as a Team Sales Representative at New Balance since August 2012, Sofia has focused on multi-sport sales and track & field. Prior roles include sales planning and operations analyst and apparel sales operations analyst at Warrior Sports, along with experience at Aflac as an independent insurance agent. Notably, Sofia spent significant time at Reebok International from 1996 to 2009 in various managerial roles related to apparel operations. Sofia's career began in 1992 at Reebok, progressing from customer service representative to apparel operations coordinator. Sofia holds a Bachelor of Science in Business Administration with a concentration in Business Management and Marketing from Suffolk University - Sawyer School of Management.
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New Balance
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New Balance Athletics, Inc., best known as simply New Balance, is an American multinational corporation based in the Boston, Massachusetts area.