Mike Ziegler

Director - Nike Direct Consumer Insights at Nike

Mike Ziegler is an accomplished professional currently serving as the Director of Nike Direct Consumer Insights and previously held multiple leadership roles at Nike, including Director of Apparel Insights and Product Manager for Global Product and Merchandising. Prior experience includes a strategic planning internship at the National Park Service, where Mike conducted financial analyses and workforce evaluations, and various consulting positions at Accenture. Mike holds an MBA with a focus on Marketing, Operations Management, and Sustainability from UNC Kenan-Flagler Business School, a B.B.A. in Finance from the University of Washington, and a certificate in Advanced Interactive Marketing.

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Portland, United States

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Nike

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NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. They also offer interactive consumer services and experiences through their digital platforms. NIKE is the largest seller of athletic footwear and apparel in the world. NIKE Brand product offerings are aligned around their consumer construct focused on Men’s, Women’s and Kids’. They also design products specifically for the Jordan Brand and Converse. Converse, a NIKE, Inc. subsidiary brand headquartered in Boston, Massachusetts, designs, markets and distributes athletic lifestyle footwear, apparel and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell trademarks. Jordan Brand designs, distributes and licenses athletic and casual footwear, apparel and accessories predominantly focused on basketball performance and culture using the Jumpman trademark. Nike's mission is: to bring inspiration and innovation to every athlete* in the world. *If you have a body, you are an athlete.