Nike
Neil Potter possesses extensive experience in brand marketing, currently serving as the Senior Brand Marketing Director for Nike Running on a global scale since July 2010. Potter has held several senior marketing roles at Nike, including leadership positions in Consumer Direct and Nike Direct for the Asia, Pacific, and Latin America regions, as well as roles in global marketing for Nike Football and digital marketing in the UK. Prior to Nike, Potter worked at Albion London as an Account Manager and gained experience at Redweb and Zeta Digital in account handling and management. Potter holds a BA (Hons) in Business & Strategic Management from Bournemouth University, earned between 2003 and 2007.
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Nike
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NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. They also offer interactive consumer services and experiences through their digital platforms. NIKE is the largest seller of athletic footwear and apparel in the world. NIKE Brand product offerings are aligned around their consumer construct focused on Men’s, Women’s and Kids’. They also design products specifically for the Jordan Brand and Converse. Converse, a NIKE, Inc. subsidiary brand headquartered in Boston, Massachusetts, designs, markets and distributes athletic lifestyle footwear, apparel and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell trademarks. Jordan Brand designs, distributes and licenses athletic and casual footwear, apparel and accessories predominantly focused on basketball performance and culture using the Jumpman trademark. Nike's mission is: to bring inspiration and innovation to every athlete* in the world. *If you have a body, you are an athlete.