Nike
Wes Collett is an experienced media strategist currently serving as the Lead for Integrated Media Seasonal Strategy and Programming at Nike, where responsibilities include overseeing high-profile full-funnel media campaigns such as the Tokyo and Paris Olympics, alongside various product launches. Previously, Wes directed global media strategy for Jordan Brand, managing a team and engaging directly with the CMO. Notably, contribution to Nike's Emmy-winning 'Dream Crazy' campaign resulted in significant earned media and increased sales. Earlier roles included positions in media supervision and strategy at Razorfish, Horizon Media, and Starcom, following a B.A. in Communications with a focus on Advertising from Brigham Young University.
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Nike
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NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. They also offer interactive consumer services and experiences through their digital platforms. NIKE is the largest seller of athletic footwear and apparel in the world. NIKE Brand product offerings are aligned around their consumer construct focused on Men’s, Women’s and Kids’. They also design products specifically for the Jordan Brand and Converse. Converse, a NIKE, Inc. subsidiary brand headquartered in Boston, Massachusetts, designs, markets and distributes athletic lifestyle footwear, apparel and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron and Jack Purcell trademarks. Jordan Brand designs, distributes and licenses athletic and casual footwear, apparel and accessories predominantly focused on basketball performance and culture using the Jumpman trademark. Nike's mission is: to bring inspiration and innovation to every athlete* in the world. *If you have a body, you are an athlete.