Norrøna
Frida Leinaas has diverse work experience in various roles and industries. Frida began their career at Levi Strauss & Co. in 2009, where they worked as an Order to Cash planner until 2011. In 2012, they joined Cath Kidston as an International Planning and Merchandising assistant and remained with the company until 2014. In 2017, they worked at Havelock Europa as a Buyer for a few months before transitioning to Norrøna Sport AS, where they currently hold the position of Production Controller.
Frida Leinaas completed their Upper Secondary School education from Haram Vidergående Skole, specializing in General Studies and International Business Development. Frida attended this school from the year 2004 until 2007. Later, they pursued their University education at NKS Oslo, attending from 2011 to 2012. Frida focused their studies in the field of Finance, Management, and Marketing, earning a degree in University.
Norrøna
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Norrona is a Norwegian outdoor enthusiast, began his search for durable outdoor equipment to perform in Norway’s harsh and rugged land. Starting with simple innovations such as leather straps, canvas backpacks and cotton clothing, he set Norrøna’s direction: to search for the best in technical advancements, to create the ultimate in performanceproduct.Today, four generations later, as traditional mountain life broadens, they are still a Norwegian family-owned and run company. They inherit from their forefathers their commitment to advance the boundaries of product function, with design-bred solutions to equip you with the highest-grade, protective, sustainable gear for your outdoor needs.