Toby Mather

Product Director at Novakid

Toby Mather is currently the Product Director at Novakid Inc. since September 2024 and also serves as the Director of Novakid Junior. Prior experience includes Co-founder and CEO of Lingumi, a company focused on providing high-quality teaching experiences for preschool children, which was acquired by Novakid in September 2024. Toby Mather was also a member of the fifth cohort of Entrepreneur First, where foundational company work occurred. Earlier roles include Associate at Emerge Venture Lab, where responsibilities spanned fundraising and marketing within the EdTech sector, an intern position at Cairneagle Associates concentrating on market research, and a Broadcasting Editor for the Cherwell Newspaper at the University of Oxford. Additionally, an internship at Memrise involved course design and strategy development, and charitable project work was completed with Maasai Wanderings Ltd. Toby Mather earned a Bachelor of Arts in Russian and Italian Language and Literature from the University of Oxford.

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Novakid

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Novakid is an award-winning online ESL learning platform for young learners that offers both individual lessons and international group speaking practice. Novakid’s mission is to build a global community of young English learners designed to encourage deep and meaningful friendships across different cultures. Kids learn efficiently through full language immersion and fun games and activities, mastering English for academic and career success. Novakid complements school learning by giving kids a safe place for real-life English speaking practice, and the methodology is based on learning games - representing the new generation of online learning. To date, Novakid has taught over 800,000 students in more than 50 countries. In September 2024, Novakid acquired Lingumi, the UK-based EFL app that creates AI-assisted, interactive lessons for learners aged 2-6 years. Novakid Junior is a free app for children aged 2-6 that combines AI-driven tools, self-paced learning apps, and live, online practice with native English teachers. This environment is enhanced with age-appropriate gaming features, ensuring a seamless and engaging experience. By allowing learners to access quality English learning for free and from as early as 2 years old, Novakid is widening access for many more children around the world. Novakid is a Series B EdTech startup ($41,5M raise) with double-digit revenue growth in 2023. The business is funded by well-known venture-capital firms Owl Ventures and Goodwater Capital, PortfoLion, LearnStart, Xploration Capital, Bon Angels, Leta Capital, TMT Investments, all of which support innovation businesses globally. Official website: https://novakidschool.com For media queries: hellopress@novakidschool.com


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