Nasifeh Ahmad

Nasifeh Ahmad is a seasoned marketing professional with extensive experience in brand management and strategy. Currently serving as a Senior Brand Manager at NOVOS since May 2022, Nasifeh leads Performance Marketing and Customer Relationship Management (CRM) initiatives. Prior roles include Brand Manager at NOVOS, Associate Director of Strategy & Planning at PHD for Diageo brands, and Manager of Integrated Media Planning at MediaCom for Uber campaigns. Additional experience includes strategic and media planning roles at OMD USA and research assistance at BrandMarketing Services, LTD. Nasifeh holds a Bachelor's Degree in Marketing with a Minor in Economics from Pace University, complemented by study abroad programs in Arabic Language and Literature at Birzeit University and Economics at the University of Shanghai for Science and Technology.