Bob Naify

Bob Naify is an accomplished sales and marketing professional with extensive experience in the technology and banking sectors. Currently serving as the Area Vice President of Sales for the Western US at NPI since April 2024, Bob previously held the position of Sales Director for the same company from March 2015 to April 2024, focusing on achieving cost reductions for clients' IT contracts. Bob's career includes key roles such as Principal at Software Contract Solutions, Inc. (2007 - February 2015), Senior Vice President of Marketing at Placer Sierra Bank (2005 - 2007), and Senior Director of Marketing at iSpheres Corp (2000 - 2005). Contributions to Sendio as an Advisor and experience leading public relations at Mattel further highlight Bob's diverse skill set. Bob holds a Master's degree in Communications from Emerson College and a Bachelor's degree from California State University-Sacramento.