Astrid Becker

General Manager Asia (excl. China), South America, Australia at NRW.Global Business

Astrid Becker possesses extensive experience in international business consulting, particularly focusing on Asia, South America, and Australia. Currently serving as General Manager for NRW.Global Business since November 2020 and holding the position of Head of Division Asia, South America, and Australia at NRW.INVEST GmbH since October 2016, Astrid Becker has been instrumental in aiding foreign companies with their investment initiatives in North Rhine-Westphalia, Germany. Previous roles include Project Manager and Senior Change Manager at FUJIFILM Europe GmbH, President of NRW Japan K.K., and National Expert for Trade Relations with Japan at the Commission of the European Union. Astrid Becker's academic background includes a Diplom (MA) in Japanese, Chinese, and Economics from The University of Bonn.

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NRW.Global Business

[Data Protection Notice https://www.nrwglobalbusiness.com/en/legal/legal-notice/] The state-owned foreign trade promotion agency NRW.Global Business is the partner for all companies when it comes to investment projects and settling in North Rhine-Westphalia, developing growth markets and networking with international business partners. NRW.Global Business conducts international location marketing for Germany's No. 1 investment location, North Rhine-Westphalia, and promotes foreign direct investment here worldwide. The experts at NRW.Global Business support investors in tax and legal matters and provide detailed information on the economic structure and industry clusters. They analyze investment plans, identify suitable locations and accompany an investment project from the first step to successful settlement and beyond. In close coordination with its partners NRW.Global Business provides a variety of measures tailored to the companies' needs: It is responsible for the organisation of joint trade fair presentations abroad as well as the coordination and support of international trade delegations from North Rhine-Westphalia to foreign countries. Numerous other industry information and brokerage events offer companies additional assistance in setting up and expanding international business.


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