NTUC First Campus
Puay Hoon Sim is a seasoned marketing professional with extensive experience in both digital and traditional marketing across various industries. Currently serving as Senior Marketing Executive for Customer Experience at NTUC First Campus since November 2020, Puay Hoon strategizes and implements brand campaigns to enhance enrollment for Little Skool-House while overseeing digital ad purchases. Previously, roles included Digital Marketing Executive at Casio Singapore, where campaign planning for G-SHOCK was prioritized, and Digital Marketing Executive at CHARLES & KEITH GROUP, where marketing strategies spanned 40 countries. Other experiences encompass positions focused on channel management and e-commerce marketing, showcasing a strong background in customer engagement and brand promotion. Puay Hoon holds a Diploma in Biomedical Sciences from Singapore Polytechnic and GCE A Levels from Serangoon Junior College.
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NTUC First Campus
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At NTUC First Campus, we are more than just a leader in preschool education. As a social enterprise, we are on a mission to enable bright futures for every child and their family. We believe that every child deserves the best start in education in the most formative years of their lives. Since 1977, we have been making quality preschool education accessible through our holistic support framework. NTUC First Campus helps our team members realise their full potential, so they can help children reach theirs. We provide a supportive environment that nurtures growth and development, equipping our people with the tools and opportunities they need to thrive. Our Network Over 170 Preschools | 1 Outdoor Enrichment brand Serving over 5,500 staff and 27,500 children and families in Singapore yearly Our Preschools and Programmes My First Skool (MFS) | Little Skool-House (LSH) | First Campus Outdoor School | First Campus SEED | Bright Horizons Fund (BHF) Our Achievements Voted as one of the Best Company to Work For in Asia 2022 (4th year running) | HRAsia WeCare: Most Caring Companies Award 2022 (2nd year running) | SkillsFuture Employer Award (GOLD)