Navigate
Kelli Williams (Clifford) is a seasoned professional in consumer insights and research, currently serving as Senior Vice President at Navigate since October 2019. With a robust background that includes roles such as Senior Director of Research & Strategy at EnsembleIQ and Director of Consumer Insights at Navigate Research, Kelli has accumulated extensive experience across various companies including Tribune Publishing as Manager of Research & Strategic Insights, and Socratic Technologies as Senior Project Director. Kelli initiated a career in marketing research as an Associate Study Director at Synovate, following early roles at IRI and JWT. A graduate of the University of Illinois Urbana-Champaign, Kelli holds a Bachelor of Science degree in Advertising.
Navigate
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Navigate, a Chicago-based firm, is a trusted advisor to leading brands and organizations in sports and entertainment. We're here to help others obtain clarity and confidence. Founded on best-in-class research, data, and analytics, we provide industry-leading consulting to guide strategies and decisions for the largest leagues, teams, brands, networks, and universities in the world. This broad clientele gives us a unique 360-degree view and understanding of our industry. Recent projects have included sponsorship impact and valuation work, conference realignment, multimedia rights, jersey patch analysis, brand consulting, and many more. In everything we do, let us be known for our four core pillars of being the most heroic, contagious, ingenious and extraordinary. For more information visit www.nvgt.com or email our team at info@nvgt.com.