Alexandra Imhof

Design Director at NYC Alliance

Alexandra Imhof is an accomplished design professional with extensive experience in the fashion industry, specializing in knitwear and apparel design. Currently serving as Design Director at NYC Alliance since November 2018, Alexandra oversees the design, research, and merchandising for various private label accounts. Prior experience includes a tenure at REUNITED LLC, where Alexandra transitioned from Associate Designer to Senior Designer, leading a team to develop the successful contemporary label "Marled." Further design expertise was gained at Li & Fung USA and Creative Worldwide Ltd, alongside internships at notable companies such as The Donna Karan Company and Theory. Alexandra holds a degree in Fashion Design with a focus on Knitwear from the Fashion Institute of Technology.

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New York, United States

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NYC Alliance

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Founded in 2008, NYC Alliance is a privately owned woman’s multi-platform apparel company. We are design centric, with superior quality and competitively priced. Our focus is on diversified product classifications catering to the needs of a woman’s lifestyle in sweaters, knits, wovens and active. Our reputation for being trend-right is built on seven in-house design teams creating original designs for Missy, Petite, Plus, Girls and Juniors. Our cross-functional teams are innovative and agile from sourcing raw materials to our manufacturing and distribution capabilities. Our end-to-end supply chain allows us to impact the market place with the highest quality and flexibility to produce over 40 Million Units annually. Our corporate philosophy has enabled us to continuously diversify our portfolio and adapt our business profile and product offerings in vertical manufacturing seasonally. We are committed to strong visual identity, quality assurance, and value delivering products that inspire loyalty.