New York University
Joe Yakuel is a seasoned entrepreneur and educator, currently serving as the Founder and CEO of WITHIN, a Performance Branding company dedicated to maximizing profit and lifetime value for major brands. Additionally, Joe is the Founder and CEO of Brkfst, which specializes in creating scalable content solutions for brands. As an adjunct professor at New York University, Joe teaches courses in marketing campaign planning and digital analytics. With previous roles as Founder and CEO of Tastytab and Senior Director of CRM and Digital Marketing at The Vitamin Shoppe, Joe has built a diverse career in digital marketing, entrepreneurship, and brand strategy. Joe holds an MBA in Digital Marketing, Entrepreneurship & Innovation, and Business Analytics from NYU Stern School of Business, as well as a Bachelor's degree in Finance from Tulane University.
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New York University
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Founded in 1831, NYU is one of the world’s foremost research universities and is a member of the selective Association of American Universities. The first Global Network University, NYU has degree-granting university campuses in New York and Abu Dhabi, and has announced a third in Shanghai; has a dozen other global academic sites, including London, Paris, Florence, Tel Aviv, Buenos Aires, and Accra; and sends more students to study abroad than any other U.S. college or university.