O2O - One2One Digital Strategy
Carlos Barahona Requena is currently working as a Digital Project Manager IT at O2O - MO2O /Digital Business & Transformation since October 2020. Prior to their current role, Carlos served as Director de Proyectos at EADTrust. With a background in Engineering and extensive experience in project management and digital services, Carlos has worked in various sectors and companies, demonstrating expertise in developing new business lines, managing clients, and optimizing processes. Carlos holds a Master's degree in Big Data y Business Analytics and has completed additional education in Agile methodologies.
O2O - One2One Digital Strategy
In O2O we have a team specialized on digital business that offers a consultancy service on Digital Strategy and Digital Transformation, lining up the needs Business and IT have, in areas such as innovation, mobility, e-commerce or process digitalization. Consequently, we help our clients take decisions on Digital business, online marketing, user experience, development and technology. Our help is based around 3 fundamental pillars: Strategic business & digital transformation consultancy, constant evolution (Devops), and Service guarantee. We manage digital projects for clients such as McDonald´s, Carrefour, ALSA, Meliá, Grupo Gmp, Provalliance, Línea Directa Aseguradora, National Express, Manchester City... We measure and track every event in those channels to guarantee the project reaches objectives and monetization goals, by using our own tracking solutions for sales, traffic and evolution of campaigns in real time. O2O has a multidisciplinary team composed of more than 100 specialists with the objective and focus of digital business optimization of our clients. Some of our services are: 1) Digital Business Consultancy and Transformation, 2) User Experience & Design Thinking, 3) Agile development of the projects, 4) Support, hosting and results optimization. 5) Innovation Management