Obsidian Media
Nicklas Lindby is an experienced digital marketing professional currently serving as an Engagement Partner at Obsidian Digital since March 2024 and as COO and Head of Performance at Obsidian Media since August 2021. With a diverse background in digital marketing, Nicklas has held various leadership roles, including Part Owner of Affiliate Websites and CMO at Aspera Digital, where efforts focused on customer-centric services. Previously, Nicklas was Head of Content & Inbound Marketing at KompetenceKanalen A/S, overseeing inbound marketing strategies and a content team, as well as working in several specialized roles in content marketing, SEO, and link building. Educational accomplishments include a Graduate Diploma in Business Administration with a focus on Organization and Leadership and a Graduate Certificate in Business Administration from Aarhus BSS - Aarhus University.
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Obsidian Media
As a digital media company we deliver high-quality content helping end-users to get relevant guidance, inspiration and information within consumer goods. Our articles are reader-supported in that sense that we can paid if readers clicks through. At the same time we generate performance-based traffic and sales to our ecommerce partners. Our vision is to raise the bar for value-creation on consumer guides. Taking product reviews to the next level by comparing products in a visual overview to inspire and recommend the right product for all needs. And to do all this in a professional, customer-oriented and tranparent way with ads and partnerships as our business model