ODN Digital Services
Kriti Arora currently serves as the Associate Director of Business Growth at ODN Digital Services Pvt. Ltd., where innovative Shop Now Content Solutions are developed for e-Commerce marketplaces and global brands. Previously, Kriti held the position of Business Development Lead at Splat Studio, driving growth across multiple verticals through client acquisition and revenue generation. Additionally, Kriti served as a Business Development Manager at both StyleDotMe and Tiro Hospitality. Earlier career experience includes a role as Cabin Crew at Air India Limited, overseeing flight operations and customer satisfaction, and founding Fliegen Aviation Academy, where Kriti trained over 200 aviation enthusiasts in specialized aviation training.
ODN Digital Services
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ODN (short for ‘Open Doors Now’) is the market leader in Shop-Now Content™ strategy, helping brands and sellers with impactful content that converts. ODN delivers better customer conversions on e-commerce platforms through proprietary top-line processes, which include consumer research, content data analysis, production and design of impactful rich-media content, brand audits, and developing hi-conversion listing content. ODN specializes in Catalog Shoots, Creative Shoots, A+ Content, 2D Animations, Marketing Banners, and PDP Pages across categories viz. Fashion, FMCG, Home and Lifestyle, Baby Products, Beauty and Wellness etc. Founded in 2015, ODN is today the authorized e-commerce content partner for over 200 brands including Amazon, Flipkart, Reliance Brands, Nykaa, Myntra, ONDC, Tata Cliq, Fossil APAC, United Colors of Benetton, M&S, TTK Prestige, CRED, Noon, Fabindia, Zydus, Landmark Group. Over 120 ODN e-commerce and creative experts work together to deliver ‘Shop Now’ content solutions to global, legacy, omnichannel consumer brands, D2C brands, and vertical Marketplaces. ODN processed over 1 million products in 2022 with subject-matter expertise in over 20 top product categories. ODN team has devised a Shop-Now Content™ strategy for over 40 online marketplaces in India and 14 countries in ME, SEA, and MEA.