OFF ROAD
Katrine Mi Thoregaard is an experienced digital marketing professional currently serving as the Digital Account Director at OFF ROAD since January 2024, where responsibilities include client management for ALD Automotive and related brands, along with omnichannel strategy, brand management, and media strategy. Previously, Katrine held positions as a Digital Consultant at iProspect, where project management and media strategy development were key focuses, and as Nordic Digital Manager at Wavemaker Denmark, overseeing digital activities for L’Oréal in the Nordic markets. Early career roles include Digital Planner and Trainee at Wavemaker, CRO Intern at Quisma Denmark, and Sales Advisor positions at METTE F. and H&M. Katrine's educational background includes a PBA in Digital Concept Development from KEA and an AP Degree in Marketing Management from Copenhagen Business Academy.
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OFF ROAD
OFF ROAD is a full-service digital marketing agency with a broad skill set within advertising strategy and digital project management of all scales. This includes scoping of digital development projects, buying and optimization of digital advertising, social media management, content production including overseeing video production, web analytics, reporting, etc. As such, we are experts within most things digital, but we also offer consultancy in offline advertising and media such as TV, radio, outdoor etc., and we draw on our capable partnership network when needed. We are an independent agency founded in Copenhagen, Denmark. This provides us with freedom in relation to creativity and management, and it enables us to make quick decisions and act on them instantly.