John Duffield

Chair, Metaverse Cohort at Omnicom Group

John Duffield is an accomplished technology and experience strategist with extensive leadership roles across various companies. Currently, Duffield serves as an Advisory Board Member at Radical Innovation and holds multiple positions at WildType Health, including SVP of Technology Experience and VP of Director Experience Strategy. As a Technology Evangelist at Signal Two, Duffield promotes innovative technology solutions, while also chairing the Metaverse Cohort at Omnicom, focusing on advancing consumer experiences through the metaverse. Additional roles include Board Member of Voting Rights Brigade, Executive Engagement Director at TBWA\Chiat\Day, and Sr. Manager at Publicis Sapient. As a co-founder and CEO at GuestAnywhere, Duffield developed product and marketing strategies, and has significant experience in digital product management and strategy through previous positions at Message/LA and Departure3. Duffield earned a Bachelor of Multimedia, Networks & Computing from Swinburne University of Technology.

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Omnicom Group

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Omnicom Group is the leading global marketing communications company providing the best talent, creativity and digital innovation in the world of integrated marketing services for more than 200 brands - including some of the world’s most iconic, innovative and successful.


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