Elevate
Craig Martin possesses extensive experience in partnership development and management within the sports industry. Currently serving as Chief Partnerships Officer at Elevate since April 2019, Craig has held significant titles including Executive Vice President, Global Partnerships and Vice President of Partnerships. Previously, Craig worked with the San Francisco 49ers as Director of Partnerships and held various roles at Palace Sports & Entertainment, Cincinnati Bengals, Atlanta Falcons, and Tampa Bay Buccaneers, consistently driving corporate partnership initiatives. Craig's foundational experience includes roles such as Corporate Sales Coordinator and Marketing and Business Development Intern, complemented by a Bachelor of Arts degree in Advertising, Public Relations, and Sports Business Management from the University of Central Florida.
Elevate
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Elevate is a full-service consulting firm that inspires high-performing organizations to find their limits and push past them. With expertise in brand consulting, sales, strategy, data-driven insights, and talent optimization, Elevate gives its clients a competitive edge in the fight for people’s precious time and attention. Established in 2018, Elevate set out to help sports teams and leagues spark innovation and drive performance. In the years since, the world of sports has transformed, today standing at the convergence of media, entertainment, and consumer brands, with Elevate supporting some of the world’s most ambitious businesses across these sectors. Elevate’s proprietary technology, data sources, and software products give clients a 360-degree view of their customers, underpinning intelligent decision-making on marketing spend, growth strategy, and more. For more information, follow Elevate on X and Instagram @OneElevate_