Operatic Agency
Chris Barrett is an accomplished executive with extensive experience in leadership roles across various industries. Currently serving as Chief Executive Officer at Operatic since February 2015, Chris focuses on leveraging data-driven strategies to foster business innovation. Concurrently, Chris holds the position of Chief Marketing Officer at Aperi Media, North America's premier Google Trusted Partner in digital marketing. Previous leadership roles include Chief Executive Officer positions at eMotion Picture Studios and Parallel Digital Studio, as well as Chief Operating Officer and Executive Vice President at RankHigher.ca. Chris has also served as Vice President of Business Development at Crestcom Canada and Managing Partner at prominent hospitality establishments. Chris's educational background includes an MBA in Organizational Design and Psychology from Wayne State University and a BCOMM in Marketing and Economics from the University of Windsor.
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Operatic Agency
Operatic is a creative digital agency that takes the guesswork out of growth through data-inspired strategy and tailored creative, technology, and marketing solutions. We’ve spent decades future-proofing our clients’ businesses and giving their brands the platform required to grab hold of their industries by the horns. This experience taught us that data trumps conjecture and that a clear line of sight to your customer’s desires and actions is what’s needed to build a brand that’s worth people’s time and affection. As a result, we’ve helped build brand experiences that lead our clients to succeed in big ways, and hey, we’ve done pretty well ourselves. Taking a digital-first approach to marketing proves that acting on information rather than impulse is what’s necessary to drive people to act. We’ve worked tirelessly to build up partnerships with leaders in the digital space—Google, Amazon and Facebook, to name a few—so we have access to the insights we need to make informed decisions with your marketing budget, online and off.