Optimove
Dan Sterling serves as the Senior Director of Sales at Optimove since April 2022, bringing extensive experience in sales leadership across various industries. Prior roles include VP of Enterprise Sales and Sr. Director of Sales at ListenFirst, where Dan contributed to top brands' marketing and business goals through enhanced social and digital intelligence. Previously, Dan was Director of Sales at JW Player, focusing on revenue growth and audience monetization for publishers. A significant tenure at Cision saw Dan as Sales Manager and Senior Business Development Manager, driving new business revenue and forming key partnerships in the SaaS market for PR and marketing. Earlier experience includes managing marketing promotions at Nassau Broadcasting and serving as Promotions Director at Federated Media. Dan holds a Bachelor of Science degree in Electronic Media from Northern Arizona University.
Optimove
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Optimove is a privately held company that develops and markets a Relationship Marketing software as a service. Optimove’s Relationship Marketing Hub leverages AI to foster emotionally intelligent communications that maximize the value of every customer. Our mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale. Optimove is used by customer marketers and retention experts at more than 500 customer-centric businesses. Using Optimove, these marketers gain a deep understanding of their customers’ behavior and automate the delivery of highly relevant communications for everyone – no customer left behind! Optimove’s Science-First Relationship Marketing Hub implements a science-driven approach to planning, automating and optimizing a complete, hyper-personalized relationship marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign execution engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is happier, more loyal customers and significant increases in customer spend, engagement, retention and lifetime value.