Optimove
Lidia Montoya's work experience includes being a Data Integration Engineer Team Lead at Optimove since 2020. Prior to that, they worked as an ERP Application Specialist at the Art Gallery of Alberta in 2019, where they focused on understanding business processes, documenting procedures, and acquiring expertise in the organization's applications. Lidia also had a volunteer and internship role at the Edmonton Police Service in 2014, where they gained valuable social skills and a better understanding of the challenges faced by the city.
Lidia Montoya obtained a Bachelor's Degree in Computer Science with a minor in Business from MacEwan University, graduating in 2019. Prior to that, they completed a Police Investigations Diploma from MacEwan University in 2015. Lidia also has additional certifications in Crisis Intervention, Interviewing Techniques, and a Restricted Telecommunications Operator Certificate - Aeronautical Qualification.
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Optimove
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Optimove is a privately held company that develops and markets a Relationship Marketing software as a service. Optimove’s Relationship Marketing Hub leverages AI to foster emotionally intelligent communications that maximize the value of every customer. Our mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale. Optimove is used by customer marketers and retention experts at more than 500 customer-centric businesses. Using Optimove, these marketers gain a deep understanding of their customers’ behavior and automate the delivery of highly relevant communications for everyone – no customer left behind! Optimove’s Science-First Relationship Marketing Hub implements a science-driven approach to planning, automating and optimizing a complete, hyper-personalized relationship marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign execution engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is happier, more loyal customers and significant increases in customer spend, engagement, retention and lifetime value.