Optimove
Rob Wyse is an accomplished communications professional with extensive experience across various roles. Currently serving as the Managing Director at Capital Content in New York since June 2013, Rob Wyse leads efforts focused on impactful content and visibility campaigns aimed at addressing significant societal challenges. Concurrently, Rob Wyse holds senior communications advisory positions at both the DOE Loan Programs Office and Optimove, where strategic insights are provided in customer-led marketing. As a contributor to Forbes Communications Council and a Trusted Advisor at VISTAGE, Rob Wyse shares expertise on business communications. Previously, Rob Wyse co-founded Berkeley Communications and served as President of Media First, a B2B PR firm. Rob Wyse's academic background includes a degree from Case Western Reserve University.
This person is not in any teams
Optimove
1 followers
Optimove is a privately held company that develops and markets a Relationship Marketing software as a service. Optimove’s Relationship Marketing Hub leverages AI to foster emotionally intelligent communications that maximize the value of every customer. Our mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale. Optimove is used by customer marketers and retention experts at more than 500 customer-centric businesses. Using Optimove, these marketers gain a deep understanding of their customers’ behavior and automate the delivery of highly relevant communications for everyone – no customer left behind! Optimove’s Science-First Relationship Marketing Hub implements a science-driven approach to planning, automating and optimizing a complete, hyper-personalized relationship marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign execution engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is happier, more loyal customers and significant increases in customer spend, engagement, retention and lifetime value.