Optimove
Walter Munn, MBA, has a diverse work experience spanning various roles and industries. Walter is currently working as the Director of Solution Engineering at Optimove since April 2022. Prior to this, they were a Member at PreSales Collective from 2020. Walter has also had significant experience at Salesforce, where they served as the Principal Solution Engineer - Marketing Cloud from 2013 until April 2022. Before joining Salesforce, they worked at The Walt Disney Company as a Sports Marketing/Partnership Activation Manager in 2012 and at the Orlando Magic as a Premium Guest Experience Team Lead during the same period. Walter's career began at Stone Summit Climbing & Fitness, where they worked as an Event Manager from 2011 to 2012.
Walter Munn, MBA, holds a Bachelor's degree (BS) with a dual major from The University of Georgia. Walter completed their Master of Business Administration (MBA) in Marketing at Florida State University from 2011 to 2013. In addition to their formal education, Walter also obtained an Inbound Certification from HubSpot in January 2016. It is worth noting that they have also pursued a certification as a Salesforce Certified Pardot Consultant, although the details of its completion are not provided.
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Optimove
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Optimove is a privately held company that develops and markets a Relationship Marketing software as a service. Optimove’s Relationship Marketing Hub leverages AI to foster emotionally intelligent communications that maximize the value of every customer. Our mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale. Optimove is used by customer marketers and retention experts at more than 500 customer-centric businesses. Using Optimove, these marketers gain a deep understanding of their customers’ behavior and automate the delivery of highly relevant communications for everyone – no customer left behind! Optimove’s Science-First Relationship Marketing Hub implements a science-driven approach to planning, automating and optimizing a complete, hyper-personalized relationship marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign execution engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is happier, more loyal customers and significant increases in customer spend, engagement, retention and lifetime value.