Oritain
Michael Hartland is an experienced marketing professional currently serving as Global Content Marketing Manager at Oritain since September 2023, where responsibilities include researching, developing, and executing content marketing campaigns to enhance lead generation and business growth. Previous roles encompass Digital Campaign Manager and Content Marketing Manager at Everbridge, focusing on high-quality web content, digital performance optimization, and brand awareness campaigns. Michael has also held online marketing positions at Sovereign, worked as a Digital Marketing Specialist at Wheelers Books, and managed online content at Flight Centre (NZ) Ltd. Early career involvement includes marketing management at Heritage Hotels and marketing services roles at Trinity Mirror Midlands and Moore Gallagher. Michael holds an Advanced Diploma in Marketing Management from Manukau Institute of Technology and a Bachelor's Degree in English from The University of Auckland.
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Oritain
Sustainability isn’t just about tackling climate change, it represents a growing conscience around our actions and the impact they have on people, animals and planet. The personal, professional and governmental move to sustainable practice is driven by a desire to change our impact on the world, but we can’t do this without knowing the certainty of our actions. Transparency is one way of holding ourselves accountable, but for it to be effective it must be underpinned by proven traceability. Our scientific traceability does just that. Working with Mother Nature, we help brands across fashion, food and pharmaceutical industries verify the origin and authenticity of their products and raw materials. With this verified truth, brands are empowered to make changes across their supply chain to operate more sustainably, and pass those assurances onto their consumers.