Erin Cast

Global Brand President, Laura Mercier, Bare Naturale And Buxom at Orveon Global

Erin Cast is an accomplished marketing executive with extensive experience in brand leadership and strategic marketing across various industries. Currently serving as Global Brand President for Laura Mercier, Bare Naturale, and Buxom at Orveon Global since January 2025, Erin also holds a position as Independent Board Member for Remedy Drinks. Prior roles include President North America at Revolution Beauty, General Manager of Royal Canin at Mars, and CMO/SVP at Coty Consumer Beauty. Erin has a strong track record of driving growth through innovative marketing strategies and data-driven decision-making, having significantly impacted brands such as KIND, Unilever, L'Oréal, and PepsiCo. Erin holds a BA in Government and Philosophy from The University of Texas at Austin and an MBA in Marketing from Texas McCombs School of Business.

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New York, United States

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Orveon Global

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We are embarking on a powerful shift: To change the way the world thinks about beauty. Orveon Global is a collective of premium and prestige beauty brands committed to stark honesty, co-creation and making a sustainable cultural impact. Our collective consists of the following leading clean beauty brands: Bare Minerals, Buxom, and Laura Mercier. #FaceForwardTogether and change beauty for the better with us.


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1,001-5,000

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