OTTera
For more than 15 years, Adriana has been an international rep for Argentine, American, Indian & local companies, representing and marketing TV/OTT, print & digital media through Mexican territory, implementing PR, Sales, and Marketing strategies. She has extensive knowledge of content distribution, digital communication, web analysis & e-commerce, as well as concept development and implementation of creative projects and campaigns.
She has a Master in Journalism and Digital Education from IUP and also completed an International Film, TV, and New Media Distribution and Sales Course given by Media Consulting. She is a member of WICT Mexico and has been a mentor for WICTSE/LATAM International Mentoring 1st & 2nd programs through 2020-2021.
At OTTera, Adriana is in charge of the grand opening of the Mexican market, for companies and clients that will be integrated into this new OTT and FAST Channel platform, monetizing them with the AdNet+ service.
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OTTera
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OTTera is a professional white-label service that allows companies to quickly launch highly customized, affordable OTT services. Typically, to build such a solution from scratch to rival the functionality and scalability of today’s most popular services would take several years and a multi-million dollar investment. By utilizing the OTTera White Label Service companies are able to license these same technologies for a fraction of the cost, with minimal infrastructure needed to support them, in 2-3 months or less.