Ovative Group
Abi Spethmann is a seasoned marketing professional currently serving as a Manager at Ovative Group since November 2022. Prior to this role, Abi held various positions including Senior Analyst at Ovative Group, Media Planner at Kōse from March 2020 to June 2022, and Planner for Digital Investment at Haworth Marketing + Media from October 2018 to February 2020. Abi's experience also includes working as a Digital Project Manager at DAYTA Marketing and a Marketing Intern at both GeoComm and Big Brothers Big Sisters of Central Minnesota. Abi earned a Bachelor’s Degree in Marketing from St. Cloud State University between 2014 and 2018.
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Ovative Group
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Ovative Group is a digital-first media and measurement firm that is transforming the measure of marketing success. Our team of marketing experts does the hard work to drive measurable performance and surpass expectations - fostering a trusting environment with each other and our clients. Our offerings include Paid and Owned Media Services, Omni-Channel Measurement, and Strategy Consulting. We combine our deep industry expertise and proven processes with an innovative new marketing metric, Enterprise Marketing Return, to measure and optimize marketing efforts across all channels. We are currently hiring for roles across the organization at Ovative, including those at our headquarters in Minneapolis, New York and Chicago offices, and remote. Visit our website to learn more!