Ovative Group
Bridgette (McGlynn) Smith is a seasoned marketing professional with extensive experience in digital marketing strategy, account management, and client services. Currently serving as Account Lead and Client Services Manager at Ovative Group since February 2022, Bridgette's portfolio includes prominent clients such as The Children's Place and Sun Country Airlines. In addition, Bridgette operates bridgette. marketing + design, where strategic digital initiatives are developed. Prior roles include supervising channel planning and digital strategy for clients at Haworth Marketing + Media, and managing digital marketing efforts at First Scribe and Amplify Marketing Agency. Bridgette holds a Bachelor of Arts in Environmental Design from The University of Kansas and a Social Media Marketing Certificate from Minneapolis College.
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Ovative Group
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Ovative Group is a digital-first media and measurement firm that is transforming the measure of marketing success. Our team of marketing experts does the hard work to drive measurable performance and surpass expectations - fostering a trusting environment with each other and our clients. Our offerings include Paid and Owned Media Services, Omni-Channel Measurement, and Strategy Consulting. We combine our deep industry expertise and proven processes with an innovative new marketing metric, Enterprise Marketing Return, to measure and optimize marketing efforts across all channels. We are currently hiring for roles across the organization at Ovative, including those at our headquarters in Minneapolis, New York and Chicago offices, and remote. Visit our website to learn more!