Ovative Group
Lauren Scheidler is a highly skilled professional with a strong background in paid media management, currently serving as a Manager at Ovative Group since June 2019. Lauren's experience includes roles as a Senior Analyst and Analyst in Paid Search, where responsibilities involved optimizing paid media strategies for diverse clients and analyzing data to enhance return on investment. Prior roles include a Marketing Intern at Optum, where Lauren executed marketing material updates, and an Honors Research Assistant at the University of Minnesota - Carlson School of Management, providing research support. Early career experiences at Twin Cities Orthopedics and as a Data Entry Associate demonstrate a solid foundation in accounting, marketing, and organizational skills. Lauren holds a Bachelor of Science in Business with a focus on Marketing and Entrepreneurial Management from the University of Minnesota - Carlson School of Management.
Ovative Group
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Ovative Group is a digital-first media and measurement firm that is transforming the measure of marketing success. Our team of marketing experts does the hard work to drive measurable performance and surpass expectations - fostering a trusting environment with each other and our clients. Our offerings include Paid and Owned Media Services, Omni-Channel Measurement, and Strategy Consulting. We combine our deep industry expertise and proven processes with an innovative new marketing metric, Enterprise Marketing Return, to measure and optimize marketing efforts across all channels. We are currently hiring for roles across the organization at Ovative, including those at our headquarters in Minneapolis, New York and Chicago offices, and remote. Visit our website to learn more!