Ovative Group
Tory Kalousek is a seasoned digital marketing professional with extensive experience in paid social and performance media management. Currently serving as Senior Manager of Paid Social at Ovative Group, Tory leads client paid social programs, optimizes campaigns, and fosters client relationships while managing team development. Tory's previous roles include Founder of Earth To Brides, where insights on wedding discussions were shared through blog content, and Performance Media Manager at Collective Measures, where strategic marketing plans were developed, significantly enhancing client lead volume. Earlier experience includes impactful social media and digital marketing roles at Hubbard Interactive and Blue Compass Interactive, showcasing Tory's ability to drive revenue growth and optimize social strategies across diverse industries. Tory holds a Bachelor of Arts in Communication and Media Studies from Iowa State University.
Ovative Group
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Ovative Group is a digital-first media and measurement firm that is transforming the measure of marketing success. Our team of marketing experts does the hard work to drive measurable performance and surpass expectations - fostering a trusting environment with each other and our clients. Our offerings include Paid and Owned Media Services, Omni-Channel Measurement, and Strategy Consulting. We combine our deep industry expertise and proven processes with an innovative new marketing metric, Enterprise Marketing Return, to measure and optimize marketing efforts across all channels. We are currently hiring for roles across the organization at Ovative, including those at our headquarters in Minneapolis, New York and Chicago offices, and remote. Visit our website to learn more!